Partho Dasgupta: Sustainability as a Strategic Imperative in Modern Business
Partho Dasgupta asserts that sustainability is no longer an option but a necessity for businesses aiming for long-term success. Companies today must integrate ethical practices across their operations, from supply chains to marketing strategies, to meet consumer expectations and regulatory demands.
Dasgupta highlights that prioritizing sustainability helps businesses navigate changing market dynamics while ensuring a positive impact on the environment and society. This shift benefits not only consumers but also future generations, creating a legacy of responsibility and resilience. Businesses that fail to embrace this shift risk obsolescence in an increasingly conscious world.